blogs killed the video star

Did you know that ‘promo’ is synonymous with ‘music video’ in some parts of the world?

I did.

But one thing I wasn’t aware of – was the site PromoNews.

After my last post, I went looking for music videos that I would nominate for Music Video of the Year. It’s only fair – after putting down MTV’s list – I should come up with my own. As a result I spent the rest of the night at PromoNews.

My Video of the Year
MGMT – Time to Pretend
Youtube
Quicktime – Slow but worth it
It could use less shirtless hippie, but I’m still enthralled by it.

The Shortlist
Goldfrapp – Happiness
Quicktime
I’m easily impressed by hopping and the look like it was all done in one take.

CSS – Rat is Dead
Quicktime
Did I mention before how much I love stuff that have that one shot feel?

Brighton Port Authority – Toe Jam
Quicktime (NWS)
It’s the most original use of black bars this year

Mystery Jets – Young Love
Youtube
It’s the ‘cute’ video in the mix.

So there you go. 5 Videos – all better than the dregs MTV drug out to be nominated. And I spent maybe 2 hours all together going through my top rated tracks, PromoNews, and Antville.

You can do better MTV – I believe in you.

Leave a Reply